Posted by Meaghan Bent on 30.01.14
Social media channels such as Facebook, YouTube, Twitter and Instagram will most likely be the top traffic-drivers for any UGC initiative. That’s why it’s so important to make it easy for users to share content across their preferred social channels. In this chapter, you’ll learn how to leverage social media in your UGC program. More specifically, you’ll learn about:
- Which social media channels to target, given the amount of them
- Facebook advertising
- Creating unique hashtags
- Moderating content
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