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How to Motivate and Build Community

Posted by Meaghan Bent on 30.01.14

Establishing an initial concept for a UGC campaign is one thing. But what about motivating users to actively participate? That’s an entirely different ballgame altogether. In this chapter, you’ll learn how to motivate your audience members and community members to participate on your program and generate content. More specifically, you’ll learn:

  • The do’s and don'ts when it comes to engaging with your audience
  • Tricks of the trade of motivating users
  • Case studies of brands that did an especially great job at engaging their users

Download the ebook by filling out the form to the top right. You will get an email with a link to download the file.

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