Toronto, Ontario - Yes you read that correctly: Score - A Hockey Musical is coming to theaters October 22nd. This never before tried concept of matching hockey with singing has been chosen as the opening film at the Toronto Film Festival ( September of 2010 ). The movie stars Olivia Newton John is a love story about a pick-up league hockey player who makes it big. Here is an expert about the film from the Globe and Mail:
Filemobile is working with 70mainstreet and Mongrel Media to produce a social media platform for fans of the movie. The first phase is now live, and more is to come in September. Watch for it, and check out the trailer.
Toronto, Ontario – Monday, July 26th. Kraft announced the top 10 communities in the Kraft Celebration Tour. Each community voted in 10 x 2 way competitions. When the votes where counted 10 communities won a prize of $25,000 each to spruce up a local community center. An amazing 4.2 million votes were counted during the voting phase and over 2,000 comments were made on the microsite.
Here are the lucky 10 communities:
Check out the Kraft Celebration Tour. The next phase will have Kraft and TSN visit each town for a barb-q. Check back as we update the action from the Kraft Celebration Tour.
Toronto, Ontario – The union UFCW Canada (www.ufcw.ca) organized a groundbreaking effort at Toronto's G20 summit in June. With the help of Toronto based Digital Agency Global Mind 360 (www.globalmind360.com), a website was created to communicate the UFCW Canada's involvement in the G20 and also to provide a voice for the people and their many activities. The website consisted of video news dispatches about the union's and communities’ daily efforts and initiatives as well as a contest.
As part of the GEE20.ca launch Jack Layton (NDP) amongst other leaders participated in UFCW Canada's interviews, providing their insight into the G20 summit. One of the most interesting results was the live webcasting of two forums, entitled Globalization Greed: the Walmart Case and No Rights, No Rules forum about temporary migrant workers. This project has been a major breakthrough in the way Canadian unions reach out to the people.
The GEE20.ca (www.gee20.ca) website was powered in part by Filemobile's video player widgets and its UGC Contest application. Global Mind 360 pulled it all together and provided a strong user experience for the public, UFCW members and staff who produced the content.
Check it out at www.gee20.ca.
Toronto, Ontario - July 5th - Founder and Chief Creative Officer Steve Hulford spoke at the NXNE Conference in Toronto in June. His presentation was called "User Generated Content: The Audience Delivers". Here is the contents of that presentation:
"Users creating and sharing their creative content, is an extremely popular activity. While ‘User Generated Content’ or UGC has been with us since the days of home movies, thanks to Youtube and Facebook it easier than ever to get involved. Almost everyone is snapping pictures, recording videos and sharing them online. Find out how you can engage your audience and tap into the UGC pipeline. This discussion will include real experience from the trenches, including UGC best practises, how to maximize submissions, how to increase site traffic and time spent on site, methods to curate and get the most from UGC and more. We will also explore some case studies of top UGC programs that show the diversity of options and potential of this powerful channel."
Toronto, Ontario - Steve Jobs doesn’t seem to want Adobe anywhere near Apple’s devices, but what’s Flash’s fate with other systems and platforms?
During the keynote unveiling of the iPad, Apple CEO Steve Jobs famously exposes the Achilles heel of the “magical” device. While demonstrating the power of the tablet Mac computer, Jobs clearly shows the New York Times #FAILing miserably to show video. This was one of this year’s more blogged about gaffes. But was it a gaffe?
Please visit The Mark News to read the entire article.
From Jayson Ambrose
Note: Filemobile is supporting today transcoding for Ipad along with other popular devices.
Source: Mediacaster Magazine, May 22nd, 2010 (Better late than never)
Having gathered more than 1,200 user-generated videos, uploaded by funny people across Canada, you'd think there'd be a TV show in there somewhere.
At least, The Comedy Network thinks so - it is bringing submissions from its user-generated website to primetime television, in a new show called Upload Yours.
Also premiering Thursday, June 3 on the specialty TV channel is Tosh 3.0, another light-hearted look at the Internet. The two shows about the Web can also be caught on the Web on-demand, at thecomedynetwork.ca.
Daniel Tosh returns with 16 new episodes of TOSH.0, the weekly, topical hit series that exposes and skewers the endless array of ridiculousness on the Internet. In the premiere episode, the fan-favourite "Web Redemption" segment features the Lightning Bolt Larper (aka Brendon Boucher). Boucher, famous for casting his lightning bolt spell on the Internet, is brought to Los Angeles to recreate his famous larping video on Tosh.0, accentuated with special effects.
Following TOSH.0, The Comedy Network's new original series, Upload Yours is said to shine a spotlight on videos uploaded to The Comedy Network's user-generated comedy site uly.thecomedynetwork.ca Comedy Network says it has pulled the most "unique" of these videos and thrust them into the broadcast spotlight for the entire country to laugh at, or share-an-awkwardly-long-uncomfortable-silence-with-friends-or-family-members-before-being-excused-to-go-to-the-bathroom-moment.
The Comedy Network says it will help kick start these digital programs with a live event celebrating online comedy (both intentional and unintentional) at a downtown Toronto club on June 1st.
No word as yet if attendees will be videotaped for subsequent uploading.