Toronto, Ontario - Yes you read that correctly: Score - A Hockey Musical is coming to theaters October 22nd. This never before tried concept of matching hockey with singing has been chosen as the opening film at the Toronto Film Festival ( September of 2010 ). The movie stars Olivia Newton John is a love story about a pick-up league hockey player who makes it big. Here is an expert about the film from the Globe and Mail:
Filemobile is working with 70mainstreet and Mongrel Media to produce a social media platform for fans of the movie. The first phase is now live, and more is to come in September. Watch for it, and check out the trailer.
Toronto, Ontario – Monday, July 26th. Kraft announced the top 10 communities in the Kraft Celebration Tour. Each community voted in 10 x 2 way competitions. When the votes where counted 10 communities won a prize of $25,000 each to spruce up a local community center. An amazing 4.2 million votes were counted during the voting phase and over 2,000 comments were made on the microsite.
Here are the lucky 10 communities:
Check out the Kraft Celebration Tour. The next phase will have Kraft and TSN visit each town for a barb-q. Check back as we update the action from the Kraft Celebration Tour.
May 2nd 2010, Toronto - Today Kraft launched the Kraft Celebration Tour. Kraft and TSN's Sportscentre have teamed up to give away a 10 x $25,000 Community face lifts. Yes you read that correctly they are giving away $250,000 to spruce up 10 community centers across Canada. Last year this program had hundreds of communities participate and over a million votes were cast. Like last year the winner will have a TSN Sportscenter broadcast from their community.
Filemobile was chosen by Kraft and TSN to deploy and host the contest for the second year in a row. We are doing this with our media community application. One new feature added to this years contest is a Facebook Connected experience. This allows the audience an easy one click login/register process. It allows site users the ability to broadcast their site activities to their friends, offering the program a built-in viral marketing platform.
Feb 1, 2010 – New York, NY
The implications of the growth and interactivity of video is a major challenge for the media industry and is part of debate about the future of media. While digital media is experiencing health growth and provides promising opportunities for content producers, marketers and brands, it is unclear how broadcasters and publishers will capitalize on these changes.
For business in general, the opportunities are more clear. From a competitive standpoint, any business interested in increasing effectiveness, improving efficiency or lowering costs needs to seriously look at video given the changes in the market place, capabilities of technology, and everyone’s expectations, knowledge and use of video.
The power of video to address one or more business challenges is compelling. Imagine if:
For most businesses, almost every business function can be looked at from the perspective of how video can improve service delivery, customer feedback, knowledge management, marketing, sales, communications, public relations, training … the list goes on and on. A more detailed and longer list of applications for video can be found in “42 ways to use video to grow your business”. This article catalogues many ways to use video to grow business, including a rating of the popularity and growth potential of each idea.
Here are some examples of innovative and new ways to interact with video:
As the old saying goes: “A picture is worth a thousand words.” Well, If a picture is worth a thousand words, then a video is worth at least a million.
Check out Part 1 | Evolution: Video, Not Just for TV Anymore.
CEO – Filemobile Inc.
Toronto, Ontario—September 8, 2009—Filemobile Inc., a leading developer of proven and flexible interactive online software platforms, was named one of Canada’s emerging growth companies by PROFIT Magazine today.
Earning a position on the influential HOT 50 ranking for the second consecutive year, Filemobile was ranked 21st by PROFIT magazine editors with a two-year growth rate of 508 per cent. “We are extremely proud to be placed in such esteemed company alongside some of this country’s most dynamic innovators,” Filemobile CEO Chris Becker said. “Despite the difficult economic climate of the past year, our dedicated team has continued to find exciting ways to breathe new life into our suite of social media products and services—I’m looking forward to another great year of fast growth.”
Published in the October issue of PROFIT magazine and online at PROFITguide.com, the PROFIT HOT 50 ranks young firms by two-year revenue growth. “The PROFIT HOT 50 have achieved phenomenal growth rates despite a battered economy,” PROFIT editor Ian Portsmouth said. “Their success is a testament to their innovative approaches to satisfying the demands of the marketplace and managing their own companies.”
Filemobile Inc. is Canada’s leading producer of interactive social media software. Our user-generated content, social networking, video and online community management products enable major brands, media companies and enterprise to power profitable online experiences. Our proprietary Media Factory platform has been deployed by the likes of MolsonCoors, CTV, SunLife Financial, CBC, Kraft, Pepsi and Microsoft to engage with clientele, build brand awareness and expand their client reach exponentially. Visit Filemobile online.
About PROFIT Magazine:
PROFIT: Your Guide to Business Success, is Canada’s preeminent publication dedicated to the management issues and opportunities facing small and mid-sized businesses. Published six times a year by Rogers Publishing Ltd., PROFIT is distributed almost exclusively to the chief executives of companies with 5 – 250 employees and annual revenue of $1 million to $25 million, reaching more than 300,000 readers across Canada. Visit PROFIT Magazine online.Media inquiries: Contact Chris Atchison at 416-616-8968 or email@example.com
Banff, Canada | Filemobile was fortunate to be asked to participate in this year's nextMEDIA Conference | June 5-7, 2009 | Banff, Canada. The conference is hosted by Achilles Media. Listed below are my notes from the conference. It would be great to share various perspectives from those who attended. Remember that these are my own rambling points so please comment or let me know what you think ...
Friday, Jun 5, 2009 | Day 1 I Arrived in Calgary and a meeting with the Sun Life Financial National Business Development team. Then headed out to Banff for the kick-off of the Calgary Democamp session where we presented Media Factory and some samples of campaigns that utilize Filemobile's white label applications for UGC Contests (Example | Kraft '10 in 10' Celebration Tour and Video Communities (Example | Mesh 'My Media' community. Also got a chance to check out some interesting applications including:
Following today, I'll have two more blog posts for Days 2 and 3 with notes and thoughts on the conference sessions, so stay tuned. In the meantime, here are some links to great coverage of the event:
May 1st, 2009 - Today Filemobile launched the Kraft Celebration Tour 10 in 10 on TSN sponsored by Kraft.
In celebration of TSN's 25th anniversary, Kraft and SportsCentre are searching for 10 great Canadian communities. Canadians are asked to nominate their community for a chance to win 1 of 10 $25,000 Community Refreshes. The winners will be broadcast live on TSN's SportsCentre. Filemobile's Media Factory is powering the contest microsite.
Entries are open for the next forty days, so get yours in soon!