Score A Hockey Musical

Toronto, Ontario - Yes you read that correctly: Score - A Hockey Musical is coming to theaters October 22nd. This never before tried concept of matching hockey with singing has been chosen as the opening film at the Toronto Film Festival ( September of 2010 ). The movie stars Olivia Newton John is a love story about a pick-up league hockey player who makes it big. Here is an expert about the film from the Globe and Mail:

• Brief clips of the film shown Wednesday featured Score’s lead, played by actor Noah Reid, singing in one scene about his friendship with a girl next door and trying to convince his protective parents that another game of shinny won’t undermine his studies. In another scene, he questions hockey violence as a full-blown, on-ice brawl turns into choreographed half-fighting, half-dancing, with one character commenting that hockey without fighting would be like Kraft Dinner without the cheese. Pasta, yes, but not satisfying to the palette.
  
  The musical has 19 original songs with lyrics by McGowan and music by an assortment of artists, including the Barenaked Ladies, Amy Sky, Newton-John, Workman and singer-songwriter Marc Jordan (who also stars in the film).

Filemobile is working with 70mainstreet and Mongrel Media to produce a social media platform for fans of the movie. The first phase is now live, and more is to come in September. Watch for it, and check out the trailer.

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Movie site One Week launches

February 9th, 2009 -- Mongrel Media launched their movie website today for film "One Week" staring Joshua Jackson, directed by Michael McGowan.

The website features a contest where people are asked the question "Show us the best place in Canada to spend one week". Site users can upload their answer that question in the form of a photo or video. In adding to the theme of the movie, users must pin the location of "the best place to spend a week" onto a map. The effect is a whole new way to browse and showcase media. The site also has content features like: ask the director, ask Joshua Jackson, what would you do if you had one week to live, movie photos and trailers and more.

The site was deployed by design firm 70mainstreet using Filemobile's user generated content white label application. This is a first release of our photo / video geotagging software.

One week is the story of a young man who is confronted with his own mortality and proceeds to take a cross-country road trip on a vintage motorcycle. It's a good film, go check it out.

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